Decking the Halls: A Journey into the Complex World of Christmas Greens. Written by our customer and partner, DVFlora.
As the holiday season approaches, we wanted to provide a behind the scenes look at how our commitment to growing and shipping Christmas Greens takes center stage throughout the entire year. The Christmas planning begins very early, with the capture of orders coming as soon as February for the upcoming holiday shipping season. This strategic approach allows us to better prepare our internal planning processes seamlessly with the needs and desires of our valued customers
As spring comes around, the rhythm of our operations intensifies with the securement of orders for essential items such as rings, bows, and berry picks in the months of April and May. This early procurement ensures an important foundation for the craftsmanship that goes into creating some of the more popular holiday products you know and love.
As we transition into the heart of summer, specifically June and July, our focus undergoes a strategic shift toward labor projections. Ensuring we have the right team in place becomes paramount as we prepare to assemble a workforce of over 500 seasonal experts during the peak of the season. This dynamic team plays a crucial role in bringing to life millions of fresh holiday products, ranging from the classic elegance of wreaths to the festive allure of garlands and the centerpiece creations that grace homes with seasonal splendor.
When August arrives, we are in full swing! Our main focus becomes planning the harvest schedule, coordinating machinery, and even reserving helicopters (yes, helicopters!) for smoother operations. By September, our facility in Shelton, WA, spanning 50 acres, becomes a bustling hub of festive Christmas greens…kind of like Santa’s workshop, except with greens instead of toys.
As we move into October and November, it’s harvest time! We prepare to cut and ship our Christmas orders, which consist of over 200 truckloads of Noble Fir alone. The Noble Fir harvest begins in early October and concludes by mid-November, a tight window of just 45 days or less, depending on the whims of “Mother Nature.”
In these pivotal months, the buzz around the office and production facilities is palpable, resonating with the anticipation of the festive season ahead. The tedious planning, early order capture, and strategic labor projections culminate in a symphony of activity, creating a vibrant tapestry of holiday products that will soon find their way into the homes and hearts of consumers around the country.
Year after year, we refine our processes to ensure smoother operations. We’re committed to delivering products of the highest quality and addressing any concerns promptly. Our passion for both our land and our creations drives us to work tirelessly, ensuring that you’ll cherish our products as much as we do.
Your satisfaction is our utmost priority, backed by our unwavering guarantee: We make it right, or we’ll make it right.
We are so happy you chose Continental Floral Greens as your evergreen supplier this holiday season. We are very lucky in the greenery business, as our products tend to not only have a long life in the cooler, but in the vase and on display as well.
Here are a few tips to keep your products fresh in the cooler, on display, and in the homes of your customers.
As you sell our products, educating your customers on a few simple rules to prolong the life of their holiday greens is key.
Below are a few tips:
By DVFlora November 16, 2023
Here are a few tips to keep your Christmas Evergreen products fresh on display, and in your home.
Christmas 2022 is well underway for Continental Floral Greens, and we are already planning Christmas 2023.