Sustainability

Sustainability at Continental Floral Greens doesn’t only mean protecting and caring for our land, it means creating a sustainable workforce, being stewards of the land, and implementing programs, certifications, and day-to-day practices that contribute to the well-being of our people and our farms.

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Certified American Grown

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Certified American Grown is a unified and diverse coalition of U.S. flower farms representing small and large entities across the country. Together, America's flower farmers are giving consumers confidence in the source of their flowers by providing the only  third-party guaranteeing the floral industry that the bouquets and bunches that are purchased were homegrown.

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Watsonville Area

Water Recycling Project

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The Watsonville area has a tremendous amount of agricultural producers and has implemented an aggressive program to use recycled water for crop irrigation. Throughout the vast produce and floral farmsone will see the purple-colored piping indicating recycled water users such as CFG. Using this lightly processed water decreases the need to use potable water for crops, providing a reduced impact footprint upon this important and beautiful coastal region.

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Washington Farm Labor Association

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WAFLA’s mission is to facilitate a legal and stable workforce for seasonal employers. A preferred HR association for seasonal and Ag employers in the PNW – they assist employers with the use of various guest worker visa programs and provide niche resources tailored for our industry. Their support is instrumental in bringing our seasonal workforce in legally and safely.

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MPS-A

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In the Pacific Northwestwe hold a MPS-A+ rating for sustainability and low environmental impact on all our Western greens. MPS helps monitor and reduce the use of water, energy, fertilizersand crop protection agents. When you buy our products from the PNW, rest assured those products are not harmful to the environment.

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American Tree Farm System

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Our High Mountain Blue Noble® tree farm is an American Tree Farm System-Certified Family Forest.

Members of the American Tree Farm System manage their lands in accordance with American Forest Foundation Standards of Sustainability for Forest Management, which include protecting and managing the water, wood and wildlife on our farm.

As we always strive to be the best stewards of our land, this is just another step in recognizing the hard work put in place by our teams to have harvestable land for generations to come.

PNW

Private Land Management

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We not only own our own farms for greens and High Mountain Blue Noble®, we manage more than 2 million acres of forest throughout the Pacific Northwest. By managing these forests we offer sustainable harvest strategies and security to maintain and improve these forests.

In return, we have the ability to harvest Salal and other small forest products from these acres.

In many cases, our harvest and safety protocols have set the standard for many of the largest timberland companies. A sustainable harvest plan can improve the health and growth of the trees, the brush and the wildlife – ensuring we have beautiful and functioning forests far into the future.