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OUR STORY

A history of quality and a passion for greens.

It all started with a deep-rooted passion for forestry, farming, and people.

In 2009 we purchased our first farm near the iconic Mt. St. Helens in Washington. Fast forward to 2014, we had the opportunity to acquire Continental Wholesale Florist based in San Antonio, Texas embarking on a fresh chapter for the company. Under new leadership and vision for the future, we assembled an amazing group of leaders and rebranded the company Continental Floral Greens.

Our focus on the customer, our team members, and farms is paramount and is the foundation for our core values. Since 2014 CFG has experienced remarkable growth expanding our operations throughout the US and abroad.

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Our niche is Specialty Farm to Market, a dedication to providing superior quality floral products directly from our farms to wholesalers and mass market retailers.

Our range spans a top-tier Christmas assortment, including wreaths, garlands, and centerpieces, to bulk everyday greenery, dried goods, and Just Add Blooms® greenery bouquets.

We have deep-rooted expertise in floral greenery, proudly cultivating and delivering specialty products that celebrate the beauty and versatility of nature and our farms.

Our History

2009

Mount Saint Helens Tree Farm

‍We purchased Mount Saint Helens Tree Farm in Toutle, Washington September of 2009.

2010

Pacific Mountain Products

In March of 2010 we started Pacific Mountain Products. By April of 2010, we had shipped our first container of Northwest floral greens to Europe.

2014

Acquired Continental Wholesale Florists Inc.

In September of 2014, we purchased Continental Wholesale Florists. This included their headquarters in San Antonio, Texas and farm branches in Watsonville, California and Deland, Florida.

2015

Rebranded

We rebranded and launched our company as Continental Floral Greens. In early 2016, we closed the San Antonio headquarters, moving our corporate offices to Belfair, Washington.

2016

Opened Miami Sales & Distribution Office

In May 2016 we opened our Miami Sales & Distribution Office. In 2017 we made Miami our main commercial office.

2019

Acquired Oregon Roses

In June of 2019, we took over the management and operations of Oregon Roses in Forest Grove, OR.

2021

Acquired Hiawatha Evergreens

In August 2021 two of the West Coast’s largest suppliers and manufacturers of Christmas floral products and Pacific Northwest cut floral greens became one.

2022

Acquired Mount Saint Helens Evergreens

In January 2022 we took over management, operations, and European sales of Mount Saint Helens Evergreens.

2022

Opened New Branch in North Carolina

In January of 2022, we opened a manufacturing branch in Sparta, North Carolina.

2022

Opened Continental Floral EU

In 2022 we opened Continental Floral EU, with an office based in the Netherlands.

2023

Acquired Harris Fern USA

In February 2023 we acquired Harris Fern USA.

2024

Acquired Kityama Brother’s Gardenia Operation

We are the exclusive gardenia supplier for High Camp Supply, a luxury online flower brand.

2024

Partnered with Sun Valley Floral Farms

In August 2024, Continental Floral Greens officially partnered with and leased the legendary Sun Valley Floral Farms in Willow Creek, California. This collaboration expands our West Coast farming operations and strengthens our commitment to premium American Grown products.

2025

Strategic Partnership with Kendall Farms

In April 2025, Continental Floral Greens and Kendall Farms formed a strategic partnership centered on a dedicated eucalyptus farm in Southern California, expanding U.S.-grown foliage production.

Meet Our Team

Leadership

Jose Porras

Chief Operations Officer

Troy Turnbull

VP of Northwest Operations

Julianne Fritz

Director of Human Resources

Sarah Keefer

Director of Marketing

Yerandy Palenzuela

Director of Sales
Meet Our Full Team

COMMITTED TO GROWTH

Industry Organizations

Certified American Grown

Certified American Grown is a unified and diverse coalition of U.S. flower farms representing small and large entities across the country. Together, America's flower farmers are giving consumers confidence in the source of their flowers by providing the only third-party guaranteeing the floral industry that the bouquets and bunches that are purchased were homegrown.

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CalFlowers

We are honored to be associated with CalFlowers, the leading floral trade association in California and beyond. Their commitment to revitalizing flower consumption amongst new generations resonates with our mission. As an extension of this commitment, we are also proud participants in the 'That Flower Feeling' initiative. A pioneering campaign, it encapsulates the essence of flowers as an integral component of self-care, making it culturally relevant in today's world. Through humorous, edgy, and shareable content, 'Flowers. Self care made easy’ aims to make flowers a staple in American households. This initiative, generously shared by CalFlowers with the floral industry, is a testament to the collective effort towards increasing flower appreciation and consumption.

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Society of American Florists

We are proud members of the Society of American Florists, a premier U.S. trade association representing the diverse landscape of floristry. This esteemed organization unites retailers, growers like us, wholesalers, and others in the industry, fostering growth, education, and collaboration across the sector. Being part of this community allows us to stay informed, innovate, and ensure the highest quality in all our offerings.

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International Fresh Produce Association

We're affiliated with the International Fresh Produce Association, a key organization representing companies across the global fresh produce and floral supply chain. The association focuses on advocacy, networking, and providing resources to enhance member success. By being a part of IFPA, we're at the forefront of industry insights and trends, ensuring we deliver the best to our stakeholders.

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A farm worker stands in a forest surrounded by lush greens.
CONTACT

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